The Challenge:


Bright needed boutique-style service and a high impact,
multi market media strategy with great value for its
launch and sustain phases. They needed to break through
the consumer retail static and drive online sales and
customer journeys with fresh, high-visibility media.

The Approach:


Utilizing our knowledge in social media, we decided to
take a straight forward approach. To allow Bright Tattoo
products to shine we created visually stimulating imagery
and paired it with verbiage that is factual yet approachable.
We shared in depth details on how the product is made,
the story of Bright Tattoo’s CEO, Christy as well as shared
tid bits about evolving factors in the tattoo industry.